Plano is located twenty miles northeast of downtown Dallas in Collin County, with a small portion extending into Denton County. The city is an affluent hub for many corporate headquarters, such as Alliance Data, Cinemark Theatres, Dell Services, Denbury Resources, Dr Pepper Snapple Group, Ericsson, Frito-Lay, HP Enterprise Services, J. C. Penney, Pizza Hut, Rent-A-Center and Toyota Motor North America, Inc.
Plano is a corporate center with a small-town vibe. Plano offers an endless array of national and local retail and specialty shops to satisfy fashionistas, sportsmen, luxury lovers, and bargain hunters alike. Amenities include a variety of entertainment venues, public and private golf courses, fine arts centers/museums, movie theaters, cultural and entertainment venues, and a diverse assortment of community events.
There are two main open space preserves in Plano: Arbor Hills Nature Preserve (200 acres) and Oak Point Park and Nature Preserve (800 acres). Bob Woodruff Prak and Oak Point Park and Nature Preserve are connected by biking trails making the green space one large uninterrupted park space that is larger than Central Park in New York City (840 acres).
Plano is home to the annual Plano Balloon Festival, held each September at Oak Point Park and Nature Preserve. It is one of the city's largest celebrations, drawing in excess of 90,000 attendees.
The Plano Independent School District serves most of the city. Plano has a unique high school system, in which grades 9-10 attend a high school and grades 11-12 attend a senior high. There are three senior high schools (grades 11-12) in PISD; Plano East, Plano, and Plano West. In Newsweek's 2012 list of best national high schools, Plano West was ranked as 63rd, Plano Senior as 108th, and Plano East as 243rd. Small portions of Plano are served by the Lewisville Independent School District, Frisco Independent School District, and Allen Independent School District.